2BINTERACTIVE
Case Studies
Transforming the Veolia Website
In 2006, 2BInteractive was chosen to redevelop and re-design the Veolia Environmental Services Australia Website. Veolia is the industry leader in all facets of resource recovery and waste management, as well as Industrial services such as Industrial Cleaning and Facilities Management.
Launched in April 2007, phase 1 involved developing new service functions and applications, as well as a complete redesign of the content architecture, catering for Veolia's growing business diversity. At the heart of the project was the challenge in bringing the new corporate identity to life online, being consistent with global guidelines while giving Australia a unique brand voice. The new website is also powered by 2BiPublish, providing a complete search engine friendly, content management solution.
Key Results / Testimonials:
When Veolia Environmental Services embarked on the immense project of completely re-designing and re-branding our website, 2BInteractive provided us with incredible frameworks so that we would achieve our goals of delivering a fully interactive, sales based and informative site. From thorough planning, through to design and implementation, 2BI has always given us incredible confidence, as their support, both from a sales/marketing and technical basis, has often gone above and beyond. 2BI are passionate about what they do and have made the entire process enjoyable, easy and extremely successful.
Renee Fry
Marketing
A new look for Partridge Partners
Launched in 1982, Partridge Partners has established a reputation as a dynamic, innovative engineering consultancy.
In 2006, 2BInteractive was engaged to transform the existing website into a dynamic, informative and intuitive website that matched the new brand and presented the full project portfolio. In addition to reinvigorating the design and user experience, the new website is powered by 2BiPublish, providing a complete content management solution.
Key Results / Testimonials:
"2BInteractive took on our rough brief, proposed new ideas and concepts and tied it all together for a very fine outcome. And shortly after launch, we've had our first unsolicited client complement."
Harry Partridge
Managing Director
A new home at 4WD City
4WD City is one of the largest used 4WD dealerships in Australia, and through partnerships, is a multi-national company servicing local and international markets.
In 2006, 2BInteractive was engaged to relaunch the 4WD City website, including a complete vehicle product catalogue and seamless integration into the legacy vehicle data repository. The new website is also powered by 2BiPublish, providing a complete search engine friendly, content management solution.
Key Results / Testimonials:
"It was a pleasure having 2BInteractive build our new website, putting all our ideas into action and making them work the way we wanted them to. Thanks for the fantastic and quick service."
Donna Diab
Marketing Manager
Rebuilding the Remedial Website
Established in 1969, Remedial Building Services is the market leader in its field, providing complete building solutions to the industrial, commercial and residential markets.
In 2006, 2BInteractive was engaged to redesign and rebuild the Remedial website, as well as develop a market-leading extranet for its clients. Phase 1 has launched with a sophisticated project catalogue and information repository platform. The new website and extranet are also powered by 2BiPublish, providing a complete content management solution.
Key Results / Testimonials:
"Thanks for building us one amazing website. You took my brief and delivered it perfectly: it has the functionality we need, is easy to navigate and looks good too. It's Fantastic. The CMS is also a breeze and I love using it, so I am very glad I listened to you."
Hamish Anderson
Marketing Manager
Search success for Turner Freeman
Founded in 1952, Turner Freeman is a leading law firm with accredited divorce lawyers, conveyancers, family law lawyers and other legal specialists.
In early 2006, 2BInteractive was engaged to design and implement an effective Search Marketing Strategy. Proving ROI, 2BInteractive utilised both paid and organic search tactics to help raise the profile of Turner Freeman Lawyers. This is constantly being monitored and optimised to ensure Turner Freeman maintains their leading position
Key Results / Testimonials:
- Achieved an 188% growth in organic Search Engine Referrals
- Achieved leading organic positions for all our primary target phrases
- Increased the number of quality IBLs by 700% across the major search engines
Online readers for the Ausbil Times
Ausbil Dexia Limited is an Australian equities specialist with approximately $5 billion in funds under management.
In addition to launching their online web presence, 2BInteractive was engaged to plan, manage, deliver and report the entire e-marketing piece for Ausbil. Beginning with the Ausbil Times, 2BInteractive worked with the Ausbil team to segment, personalise and refine into an aesthetic campaign program that consistently maximises results.
Key Results / Testimonials:
- Consistent 95%+ deliverability rate.
- An average Unique Open rate ~2x the Q1'06 Industry Average (Finance).
- An average CTR ~4x the Q1'06 Industry Average (Finance)